June 17th, 2022 by

This is my complete keynote at Calik Denim’s ‘Ever-Evolving Talks’ in Amsterdam a few weeks ago. Click here for more details – it was really great and inspiring event.

In this talk I touch on many fashion & apparel industry-related topics such as sustainability and the Experience Economy, and of course on my key topic “The Good Future” and explain what the next 10 years are likely to bring, and how to get ready. Business as usual is dead, and we are not going back to normal – and that is actually a good thing!

Author: Gerd Leonhard

In the words of American poet John Berryman, “the possibility that has been overlooked is the future”. Most of us are far too busy coping with present challenges to explore the future in any depth – and when we do our own cravings and fears often run away with us, resulting in utopias or dystopias that are not very helpful in terms of planning and decisions. Today’s professionals, leaders and their organisations need a dedicated, passionate long-term understanding of the future if they are to successfully navigate the exponential waves of change. For countless individuals and organizations that intelligence is called Gerd Leonhard.

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