In his latest futuristic work, Gerd Leonhard breaks new ground by bringing together mankind’s urge to automate everything – down to human biology – with the timeless quest for justice and freedom which has dominated the story species. Are we already too far gone down the road to Brave New World, or are there still opportunities for balancing greater mechanization and machine intelligence with human equity? As we futurize our lives by automating everything from work to reproduction, what moral values are we prepared to stand up for – before being human alters its meaning forever?

In his most incisive and provocative book to date, Gerd asks the Socratic questions no one else is daring to present – as technocrats are too busy furthering their agendas and the Luddites dig in for their end game. The coming clash between Tech and Human will not look like any industrial step change we know – and it will radically rewrite the social contract in every economy and society. Before it’s too late, we must stop and ask the big questions, and dare to move beyond the surface allures or dangers of Digitization. When it happens – gradually and then suddenly – the machine era will create the greatest watershed in human life on earth. Tech vs Human is the last moral map we’ll get as humanity enters the Jurassic Park of Tech. If you take being human for granted, press reset now with this passionately argued call to create a genuinely braver new world.